Why Review Your Digital Presence
In the last 20 years the internet has entirely changed the way we work, how we gather information and the process through which we make decisions. This presents an amazing opportunity for small businesses.
Does your website give a good ‘first impression’ to those that find it, and give them reason to contact you?
There are some simple steps you can take to ensure that your website works for your business. Make sure that it is well-worded and kept up to date, have enough information available to satisfy typical initial queries and then motivate contact. Like a real shopfront, you want your visitor to browse and feel suitably inspired to step inside.
Social Media Profiles
When utilised correctly, social media is a legitimate marketing tool for B2B suppliers. It can improve brand awareness, be cost-effective, encourage traffic to your website and include powerful referral marketing.
Are you on the right social networks for your industry? Are your profiles set up to motivate genuine interaction?
Social Media is not a gimmick – its a new communication tool that small businesses do well to take advantage of. We recommend that you plan, implement and maintain a social media program that attracts interest from those that find you, encourages real connections and demonstrates your relevance to your target audience.
Online Advice Articles
The primary focus of Hospitality Portal is to share online content provided by hospitality industry suppliers that can aid venues by improving their business operation and making beneficial choices of products or services.
Are your advice articles ready for publication? Are they eye-catching, interesting and correctly worded?
Your balanced, professional content will have a significant impact on whether your recommendations are considered reliable and worthy of further attention. By gaining the trust of the reader through your logical reasoning and demonstration of industry knowledge, you greatly increase your chances of gaining a new customer.
We can help!
DIY Social Media Marketing aims to assist hospitality suppliers in improving their online & social media presence, particularly with a view to having a relevant & professional involvement on Hospitality Portal.
With practical advice & personalised assistance, we encourage small businesses to take control of their own digital presence, improving their marketing without breaking the budget.